Thursday, December 06, 2007

The Festive Season

Once again it's the time of year for the retailers to moan about how bad sales are. A word of advice:


  1. Price your products fairly, this means


    1. Don't assume your customer are idiots and add on a whacking huge margin for yourself.

    2. Don't perpetuate rip-off Britain. We know what they charge in other countries.



  2. Provide some level of service, this means


    1. Don't employ a minimum number of floorwalkers, insufficient to serve your customers.

    2. Train them in the products they are selling for a change rather than have them refer to the instructions or some other member of staff who is already busy.


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